Maximizing ROI: Analyzing Google Ads Spend vs. Sales Performance
In digital marketing, every spent on advertising should contribute to measurable growth. But how do you determine if your Google Ads investment is truly delivering results? Businesses can assess the direct relationship between ad spend and conversions by analyzing key data from Google Ads and Google Analytics. This blog will explore how to justify an increase in Google Ads expenditure by reviewing sales performance and helping you make data-driven decisions to optimize your advertising [...]
Pushing Application Logs from Amazon Lightsail to Amazon CloudWatch: A Step-by-Step Guide
In my previous article, I mentioned how you can use your application logs hosted on an Amazon Lightsail instance to create a subscription filter in Amazon CloudWatch. But have you ever wondered how to push your application logs from your Lightsail instance to CloudWatch? Unlike in the EC2 instance, which allows you to easily modify the IAM role and attach the CloudWatchAgentServerPolicy, Amazon Lightsail lacks this capability in its default configuration. Pushing application logs [...]
How to Automate Storage and Memory Space Monitoring in Amazon EC2 with CloudWatch and Slack
Managing resources effectively is crucial when operating in the cloud. One important aspect of managing Amazon EC2 instances is monitoring storage and memory usage. Storage space, primarily driven by Amazon Elastic Block Store (EBS), and memory (RAM) are two critical resources that need constant monitoring to avoid performance degradation and optimize costs. Fortunately, with Amazon CloudWatch and Slack, you can automate monitoring these resources and get notified when thresholds are crossed. This blog will [...]
Website Down? How to Manually Increase Amazon EBS Volume Size and Get Back Online Fast!
It was a regular day, and everything was running smoothly—customers were browsing your website, orders were coming in, and business was booming. The server was handling traffic efficiently, and everything seemed to be operating as expected. But then, disaster struck—your website suddenly crashed. Panic set in as you scrambled to find out what had happened. Was it a DDoS attack? A misconfiguration? A sudden surge in traffic? You immediately logged into the AWS Management [...]
Seamless Monitoring: Get Slack Alerts for Every AWS Lambda Function Update
Keeping track of updates in your AWS Lambda function seems like an easy task, but it is actually time-consuming. Leaving your Lambda function unattended after deployment may incur risks in missing crucial updates that may affect its overall performance and functionality. And most of the time, you also do development tasks which might limit your attention to these Lambda functions. That's why you must be informed whenever an update is made to your Lambda [...]
SST: Effortless Full-Stack Deployment on AWS
Thinking of other ways how to deploy your full-stack web applications to AWS? Well, there is open-source framework that we can use to deploy web applications to AWS without ever touching the AWS Console because we know how easy it is to get lost in the number of services AWS offers but no worries! If you are a developer and prefers to have their whole Infrastructure as Code (IaC), worry no more because today [...]
The Evolving Landscape of Digital Dialogue: DeepSeek vs. ChatGPT
In the sprawling digital age, where information spreads like a rapidly growing network, and the need for intelligent interaction grows significantly, artificial intelligence has stepped into the spotlight, transforming how we engage with technology and machines. DeepSeek and ChatGPT have emerged as important players in the field of natural language processing, each carving out their own specialty. These platforms, while sharing the common goal of facilitating human-computer interaction, differ significantly in their underlying architectures, [...]
AI-Driven Video Creation: How Luma AI Ray2 and Amazon Bedrock Are Transforming Content Production
The video production landscape is experiencing significant changes driven by artificial intelligence (AI) and machine learning advancements. These technologies are transforming how video content is created and consumed, offering creators and businesses new avenues for visual storytelling. A key player in this evolution is Luma AI’s Ray2, an innovative AI-powered video generation model that revolutionizes video production when integrated with the robust features of Amazon Bedrock. Luma AI Ray2 in Amazon Bedrock enables the [...]
Creating a Self-Healing Mechanism for a Lightweight Website
Downtime can be a major disruption for any website, but for lightweight websites like personal blogs or any type of static site, a simple restart of the instance might be all that's needed to resolve the issue. In this article, we'll walk through setting up a self-healing mechanism using AWS Lambda and Amazon EventBridge. This will automatically detect if your website is down, restart it, and send a notification to Slack. We'll also explore [...]
DeepSeek in Amazon Bedrock: A Comprehensive Demo
Bookmarks DeepSeek in Amazon Bedrock Workflow Overview DeepSeek in Amazon Bedrock Pre-requisites Implementation Processes As of January 2025, we’re seeing too much news about DeepSeek AI features in many media outlets, but how about implementing DeepSeek AI and AWS workloads? DeepSeek AI in Amazon Bedrock Anyone? Well, one of the most interesting NLPs that sparked this January 2025 is DeepSeek Multimodal AI. There are many that claim it [...]
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