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SEO is Evolving: A Marketer’s Guide to GEO (Generative Engine Optimization) in 2026

2026-02-10T08:20:22+00:00

The "Blue Link" era is officially fading. In 2026, the digital landscape has reached a tipping point: Gartner predicts a 25% drop in traditional search volume as users migrate to AI-driven "answer engines." For modern brands, ranking #1 on a search results page is no longer the finish line. The new goal? To be the cited source inside the AI's answer. This shift has birthed a new discipline: Generative Engine Optimization (GEO). SEO vs. GEO: Understanding the Paradigm Shift Traditional SEO was built on the logic of crawlers, keywords, and the pursuit of clicks. GEO, however, is built on the [...]

SEO is Evolving: A Marketer’s Guide to GEO (Generative Engine Optimization) in 20262026-02-10T08:20:22+00:00

AI Visibility is The New SEO. Welcome to GEO

2025-09-13T19:43:12+00:00

Now that you’re reading this, I have another AI-talk going on for you. And nope… we’re not stopping with AI cuz we always want you to be ahead of the curve :3 Okay, so let’s say you wanna go to a café near you but you’re kinda broke and you wanna look for something cheap but decent. First thing you’ll do is go to Google and ask “affordable coffee shops near me” and now Google shows you a list—10 blue links, to be exact. You’d click one, scroll, check the menu, hit the back button. Click another, read a few [...]

AI Visibility is The New SEO. Welcome to GEO2025-09-13T19:43:12+00:00

AWS, Azure, and GCP Certifications are consistently among the top-paying IT certifications in the world, considering that most companies have now shifted to the cloud. Upskill and earn over $150,000 per year with an AWS, Azure, or GCP certification!

Follow us on LinkedIn, Facebook, or join our Slack study group. More importantly, answer as many practice exams as you can to help increase your chances of passing your certification exams on your first try!