Beyond the Prompt: Mastering Agentic Workflows and “Vibe Coding” in 2026
Daniel Gerodias2026-02-10T08:21:50+00:00For the past few years, the multimedia industry has been obsessed with "Generative AI." We spent 2023 and 2024 learning how to write the perfect prompt to get a static image or a flickering 10-second video. But as we move through 2026, the industry has undergone a fundamental shift. We are moving past the era of the chatbot and into the era of Agentic Marketing. Instead of sitting in front of a prompt box asking for a single blog post, modern marketers are now deploying AI Agents—autonomous digital teammates that can research, plan, create, and optimize entire campaigns with minimal [...]
